Costco

5 Insider Secrets About Costco’s Free Samples You Probably Never Knew

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Costco members love those free samples – they’re a little taste of something new to try while shopping. But there’s more to Costco’s sampling program than meets the eye. Sure, they’re free, and yes, there’s a snack on nearly every aisle, but the truth behind these free samples is almost as delicious as the treats themselves. We’re spilling the secrets – here are five things you didn’t know about Costco’s free samples.

1. Unlimited Samples Are a Thing, Sort Of…

Contrary to what some might assume, there’s technically no limit on how many samples you can grab, as confirmed by several Costco employees on Reddit. While it’s perfectly fine to go for seconds (or even thirds), Mashed.com suggests keeping things in check. Grab one or two samples and move along – you don’t want to block other snackers. Just avoid camping out at any one table; the workers appreciate it, and so will your fellow shoppers.

“Employees and distributors are not allowed to enforce any limits on the free samples,” according to Mashed.com.

2. The People Handing Out Samples? Not Costco Employees

When you’re reaching for that sample, don’t ask the distributor where the toothpaste aisle is. Those friendly faces handing out goodies are not actually Costco employees. They’re hired by a third-party company called Club Demonstration Services (CDS) to offer samples, so they won’t have insider knowledge on Costco’s stock or layout. As much as they enjoy engaging with shoppers, they’re focused on making sure you get a taste of the product rather than answering store questions.

3. There’s a Perfect Time to Maximize Your Sampling

Think there’s a method to Costco’s free sample madness? You’d be right. The best time for serious sampling is on the weekends from 1 p.m. to 2 p.m., when CDS ramps up staffing to handle the weekend rush. According to an insider on Reddit, that’s when Costco is buzzing with extra samplers – but it’s also when lines tend to be longest.

Want to skip the wait? Aim for a Monday or Tuesday instead. The stores may be quieter, and there will still be enough samples to satisfy your curiosity – and your appetite.

“For those who want to skip the line, visiting the store on Mondays or Tuesdays, when the store is relatively empty, might be a better option,” advises the Reddit sampler.

4. Free Samples Are Actually Moneymakers for Costco

While Costco’s samples are free for members, they actually work as a pretty smart business strategy for the retail giant. According to Maurie Backman from The Motley Fool, these samples often lead to impulse purchases, boosting Costco’s revenue. Who hasn’t tried a freebie and thought, “Yep, I need this in my life”? And since Costco charges an annual membership fee, that alone covers the cost of the sample program. These little bites lead to big profits, making sampling one of Costco’s most effective sales tactics.

As Backman points out, it’s “hard for shoppers to avoid the free samples, especially when they are hungry.”

Samples

5. Kids Can’t Go Solo at the Sample Stations

For parents, Costco’s sample stations are often a lifesaver for keeping little ones happy and distracted during long shopping trips. But there’s a rule here: children can’t sample on their own. Costco’s sampling policy ensures kids are accompanied by an adult, mainly to prevent potential allergic reactions. Staff members make it a priority to check that all kids are with their guardians before handing over any treats.

“Sampling free snacks for kids is not easy,” explains another CDS vendor on Reddit, since they’re responsible for verifying children are accompanied and safe to try the snacks.

Enjoy Samples, and Then Some

Costco’s sampling program is a beloved perk for members – unlimited bites, strategically timed samplings, and a friendly atmosphere all add to the experience. Next time you’re browsing the aisles, feel free to pick up a sample or two (or three). Just remember to be courteous, keep an eye on the best times, and enjoy the experience!

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